About
A marketing executive who bridges strategy and execution
Two decades leading brand, demand, and growth — and the teams that deliver them.
Jessica Judd, PCM — CMO / VP Marketing
I lead marketing as a growth function, not a cost center. Across more than twenty years I've owned brand, demand generation, communications, and product marketing for startups, scale-ups, and global organizations — setting the strategy, building the team, and reporting outcomes to founders, boards, and investors.
My range is the point. I've repositioned businesses and rebuilt their demand engines; launched brands and products; and localized global companies for new markets. I'm as comfortable defining a category and a P&L as I am editing the work that ships — and I hire people who are, too.
Today I run an AI-native operation that lets lean teams perform like larger ones, without losing the human judgment that makes brands trusted.
View full résuméScope of leadership
What I own
Brand & Positioning
Category positioning, narrative, and identity that give a business a durable reason to be chosen.
Demand & Growth
Full-funnel demand generation, lifecycle, and go-to-market tied directly to pipeline and revenue.
Team & Operating Model
Hiring, mentoring, and structuring marketing, brand, creative, and ops — in-house and across markets.
Budget & P&L
Owning spend and forecasting, and reporting results to executives and investors in business terms.
AI & Modern Ops
Building AI-native workflows, martech, and measurement that compound output and speed.
Product Marketing
Working at the seam of product and market — launches, messaging, and adoption.
Credentials
Education & certifications
Formal training
- Bachelor of Laws — CQUniversity Australia
- Associate in Marketing
- Harvard Business School Online — CORe (Credential of Readiness)
Applied & current
- AMA Professional Certified Marketer (PCM)
- Google AI Essentials · Google SEO
- HubSpot Marketing · Meta Blueprint
Let's talk about the role
Open to CMO, VP Marketing, Chief Brand Officer, and Head of Growth positions.